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Product of The Month March 2020 – Natural Deodorant

Welcome to the first product of the month Buzz Blog! All month long we are committed to informing and interacting with our customers about our natural deodorant. With this post we are trying to give you some background information about a product that has become one of our most popular items!

The Specifics (Antiperspirant vs Deodorant)

Let’s start off by making an obvious distinction. An antiperspirant is not a deodorant. It is by design, a product that aims to prevent sweating. This is achieved through the use of strange and effective aluminum compounds that block sweat glands and create a shield. It all sounds quite effective, but is it healthy? There are stacks of research that support both sides of the antiperspirant debate. There is, however, no arguing that antiperspirant is a potent concoction of chemicals. The evidence lies in the residue left in the unsightly yellow “sweat” stains on our clothing. It may not be harmful, but  it’s probably not healthy either. There is also the nagging question that is avoided when discussing antiperspirants.  Aren’t we supposed to sweat? From saunas to sweat lodges, humans have sought this natural process for a variety of benefits. From a practical standpoint, sweating cools us down, helps maintain our body temperature and purges our system of toxins.

Some commercial brands are in step with consumer pushback and rebooting their deodorant products alongside offering antiperspirants. The only issue is the abundance of artificial colours and fragrances used to make the deodorants more attractive. At the end of the day, it doesn’t make sense to swap out chemical compounds for artificial colours and fragrances.

So, how does natural deodorant work and is it effective? The market for natural personal care has exploded with options and there are natural ingredients that soothe the skin and wick away moisture without clogging pores. Arrowroot powder, beeswax, sodium bicarbonate and cornstarch are natural alternatives that absorb moisture. Natural fragrances are abundant in the world of essential oils and coconut oil doubles down as antibacterial and fragrance.

Why Did We Decide to Make a Natural Deodorant?

Back in 2018, the natural deodorant was launched to provide current Bee By The Sea customers, and other health conscious individuals, an aluminum free natural deodorant as an alternative to traditional antiperspirants. We knew from feedback at local shows, that most people would rather a little sweat than aluminum compounds clogging their pores. This realization aligned with our company vision to provide natural and health based alternatives to traditional skincare products.

Additionally, our natural deodorant gives anyone the ability to smell great with our subtle signature scent. This unisex appeal is another reason the product was launched. We wanted the whole family to smell and feel great! It is the first product where both males and females alike do not hesitate to use it. As men become more aware of the importance of skincare and using natural products, our deodorant often creates intrigue about what our other products are like. Making the deodorant a huge part of our goal to attract and inform more male users.

Common questions

Q: Does the deodorant stay visible once applied?

No our deodorant does not stay visible after a certain duration. The Beeswax base has to melt into your skin. After 5-10 minutes you should not see much or any of the deodorant, but you will smell great!

Q: I have reacted to using this product why is that?

Some people have a sensitivity to baking soda and will, unfortunately, have a reaction. However, we have found that this could be avoided with minimizing the amount of time you apply the deodorant. Instead of applying it multiple times on each arm pit every use, try applying once or twice up and down. Some people seem to think that they need more because it is a natural deodorant, this is not the case. Using less each time, also means your deodorant will last longer! Why not give it a try?

Q: Does it actually work? 

Why let us answer this when one of our customers can!

“I just wanted to let you know how amazing the new deodorant is!! I’ve tried other all natural deodorants and have always felt they don’t keep me smelling good, and have had to reapply multiple times a day. But with yours, I am getting through a whole day with one application, it doesn’t feel uncomfortably wet, and I noticed the honey scent still there at the end of the day!!!

I will be recommending this to all of my friends!”

Final Thoughts

Now, we have talked a lot about natural deodorant, I’m sure you’re wondering: what exactly makes YOUR deodorant so special?

Glad you asked! A combination of coconut oil, shea butter, beeswax, baking soda, and arrowroot powder absorbs odor. While our signature sweet almond oil scent provides a subtle layer to keep your body smelling fresh. Finally, we add sea buckthorn oil to help keep you and your skin healthy. This combination provides the health and functional benefits we aim to have with every product.

Lastly, as we continue to expand, we would like to hear your thoughts about this product. Is there something you would want to change? Do you think it is time for other scents? Let us know via our Facebook page, where we will be posting all month long looking to hear your input!


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