We carefully select ingredients that are natural, safe and effective to help you look and feel your best from head to toe. Botanicals and plant-derived oils have been used around the world for centuries for their natural health and beauty benefits, with different regions specializing in specific natural ingredients that thrive best in that area.
Now, we’re bringing the best of these ingredients together under one skincare line—so you can get the benefits from the world’s most precious, skin-loving nutrients for all your needs, all in one place.
Sea Buckthorn
Sea buckthorn (Hippophaes rhamnoides) is hailed as a “panacea” (i.e., a cure-all) in various parts of the world—and for good reason! It’s well known for its nutritional and medicinal properties and has been used in traditional medicine in Eastern Asia for hundreds of years.
Sea buckthorn’s popularity spread to the Western world in recent years due to its high nutritional value, earning it a reputation as a superfood. Due to its many beneficial properties for the skin, it’s sometimes also called the “beauty berry”.
Today, sea buckthorn can be found in a variety of health, beauty and skincare products.
OVERVIEW OF BENEFITS
- Brightening
- Moisturizing
- Anti-aging
- Improves skin tone + texture
- Regulates sebum production
- Promotes skin repair + regeneration
- Encourages collagen production
- Improves skin elasticity and firmness
- Protects skin and hair against environmental stressors
- Nourishes hair follicles + stimulates hair growth
- Strengthens hair + reduces hair damage and breakage
- Improves hair texture + reduces frizz
- Increases shine, making hair look healthier
- Nourishes + improves scalp health
NUTRIENT PROFILE
Vitamin C: Sea buckthorn contains one of the highest natural levels of vitamin C—up to 12 times more than oranges. Vitamin C is a potent antioxidant that brightens the complexion and protects the skin from free radical damage and environmental stressors.
Vitamin E: Both a vitamin and an antioxidant, vitamin E naturally moisturizes skin, fortifies the skin’s barrier function and helps to prevent the breakdown of collagen and elastin—essential components to maintaining healthy, youthful-looking skin. It has also been shown to promote wound healing, skin repair and cell regeneration.
Omega-3 and Omega-6 Fatty Acids: These essential fatty acids play a vital role in maintaining the skin’s lipid barrier, which helps to lock in moisture and protect the skin from harmful external substances like toxins, bacteria and pollution. They also help with promoting collagen production to help maintain the skin’s elasticity and firmness.
Omega-7 and Omega-9 Fatty Acids: These fatty acids are natural moisturizers that help to keep skin hydrated and supple. They also have anti-inflammatory properties that can help soothe skin from inflammation and skin conditions like eczema, psoriasis and acne.
Minerals: Rich in a variety of minerals including potassium, calcium, magnesium, iron and phosphorus, sea buckthorn helps to keep skin hydrated, promote skin renewal and improve skin tone and texture.
Carotenoids: Sea buckthorn contains carotenoids like beta-carotene, lycopene and zeaxanthin. These compounds provide protection to the skin from sunburn, skin aging, and inflammation. They also support the skin’s natural barrier function to lock in moisture and improve hydration.
Flavonoids: Flavonoids such as quercetin and kaempferol have antioxidant properties that fight free radicals and anti-inflammatory properties that help soothe the skin.
Honey
Honey has been used in skincare for thousands of years, as far back as ancient civilizations in Egypt and Greece. It involves a complex process where bees collect, transform and evaporate nectar from flowers. The resulting honey is nutrient-rich and offers many benefits to the body when consumed directly or applied topically.
To this day, honey is a popular ingredient worldwide and is used for culinary, medicinal and beauty purposes due to its versatility and impressive nutritional profile.
OVERVIEW OF BENEFITS
- Exfoliating
- Hydrating
- Moisturizing
- Purifying
- Antibacterial
- Antifungal
- Anti-inflammatory
- Reduces the appearance of scars and hyperpigmentation
- Protects skin and hair from environmental aggressors
- Hydrates + nourishes hair
- Strengthens hair + prevents breakage
- Exfoliates scalp + promotes healthy hair growth
NUTRIENT PROFILE
Enzymes: Natural enzymes found in honey aid in gently exfoliating the skin. It removes dead skin cells and promotes cell regeneration to reveal a brighter, smoother complexion.
Antioxidants: Honey contains antioxidants like flavonoids and phenolic acids, which help to protect the skin and hair from free radicals and environmental stressors.
Vitamins: Riboflavin (vitamin B2) and niacin (vitamin B3) strengthen skin barrier function, helping to retain moisture and keep skin hydrated. Riboflavin also promotes strong and healthy hair and nail growth. Vitamin B6 regulates oil production in the skin and helps to promote healthy skin and hair growth. Vitamin C protects the skin from damage caused by external substances like pollution and toxins.
Minerals: Minerals like zinc, calcium, iron, potassium and magnesium can be found in honey. Combined, they help regulate sebum production and moisture levels, maintain the skin’s natural pH balance, promote skin cell regeneration, improve skin elasticity, reduce inflammation and promote wound healing.
Amino Acids: Amino acids are the building blocks of proteins. Honey contains amino acids like proline, glycine, lysine, histidine and phenylalanine. They help to promote collagen production and skin elasticity, improve skin texture, reduce the appearance of wrinkles and fine lines and protect the skin from free radical damage. Lysine plays a vital role in maintaining hair health, as it helps to stimulate hair growth and prevent hair loss.
Flavonoids: These plant compounds contain antibacterial and anti-inflammatory properties, which help reduce inflammation and redness, fight bacteria and purify the skin.
Proteins: Honey contains proteins that strengthen hair and promote its healthy growth. They also aid in maintaining skin’s elasticity and firmness to reduce the appearance of fine lines, wrinkles and other signs of aging.